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Speedo Fastskin 19 campaign
'Find Your Focus'
Creating a new campaign for Speedo Fastskin 19.
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During my final year at university I undertook a year long project in collaboration with Speedo. I worked with 2 other students, Hannah Pratt and Beth Bowman to create a full campaign video which we shot and edited ourselves. We also created a series of Campaign stills which could be used on social media channels as well as on other promotional material.
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Our campaign was based around the idea of rituals, and aimed to encourage swimmers to find their focus through the use of personal rituals.
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(Note due to legal reasons the range featured in the campaign is not the Fastskin 19 range)
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